New Delhi: Content material streaming platform Netflix on Monday introduced a brand new function that can robotically obtain beneficial content material for customers on their smartphones.
Netflix’s newest ‘Downloads for You’ function robotically downloads beneficial exhibits or films to a person’s cell machine based mostly on their tastes, Netflix mentioned in a blogpost.
“Three years ago, we introduced Smart Downloads so you can find the next episode of your favourite show – even when you’re on the go. Now, we want to make discovering your next new favorite series or film quick and easy whether you’re connected or not,” it added.
The corporate, which competes with companies like Amazon Prime Video and Disney Hotstar in India, mentioned customers will all the time be accountable for how a lot content material is downloaded to their machine.
Customers want to go to the ‘Downloads’ tab on their cell machine and toggle on Downloads For You. Then they’ll select the quantity of content material they need downloaded to their machine (1GB, 3GB, or 5GB) and click on Flip On.
The extra space they permit, the extra suggestions Netflix will obtain for them, the weblog mentioned.
“The feature is available today on Android globally and we’ll be testing soon on iOS,” it added.
Excessive (OTT) gamers like Netflix, Amazon Prime and Disney Hotstar have seen large progress within the Indian market prior to now few years on the again of low cost knowledge tariffs and availability of inexpensive smartphones.
The adoption of those digital platforms was additional accelerated through the pandemic amid restricted social actions like visits to film theatres.
A big quantity of OTT content material consumption is on cellphones within the nation, and these platforms have ensured that the viewing expertise is optimised for cell phone viewing.